Nike

Conceptual


A personal conceptual exploration developed from client pitch work, this motion design project for Nike visualizes the energetic clash of styles between the sexes in sport.

Fusing dynamic 3D animation with contrasting visual aesthetics, the piece aims to reflect how athletic identity can be both individual and oppositional—gritty yet refined, bold yet fluid. Built using Maxon Cinema 4D, Octane Render, the Adobe Suite, and Insydium X-Particles, the project experiments with high-energy simulations, layered textures, and stylized motion to create an intense visual dialogue.

This self-directed work allowed full creative freedom to push technical boundaries while reflecting on Nike’s ethos of performance, power, and identity through a fresh, conceptual lens.

 

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